Underdog Solutions

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PROFESSIONAL

PPC SERVICES

At Underdog Solutions, we create and optimize PPC services in Raleigh, NC that drive high-quality leads quickly. From Google Ads to social media, our Pay-Per-Click advertising delivers maximum ROI, lowers cost-per-lead, and ensures measurable growth.

Ready to see results? Schedule Your Free PPC Strategy Call Today

PROFESSIONAL

PPC SERVICES

At Underdog Solutions, we create and optimize PPC services in Raleigh, NC that drive high-quality leads quickly. From Google Ads to social media, our Pay-Per-Click advertising delivers maximum ROI, lowers cost-per-lead, and ensures measurable growth.

Ready to see results? Schedule Your Free PPC Strategy Call Today

Check out our highest performing services

SEO

PPC

WORDPRESS

SHOPIFY

WEB DESIGN COMPANY

DIGITAL MARKETING

ADVERTISING AGENCY

Service-based business SEO and GEO optimization
Local PPC services for small business in Raleigh NC
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Google Ads PPC campaign dashboard
WordPress-Agency

Outperform Competitors & Drive Growth With Underdog Solutions PPC

Professional PPC Services in Raleigh, NC

At Underdog Solutions, our PPC management services in Raleigh, NC help businesses grow fast, whether you aim to dominate locally or expand into multiple markets. We combine smart bidding strategies, laser-targeted keywords, and conversion-focused ad campaigns to ensure your business appears exactly where customers are ready to buy. From Google Ads and Display campaigns to retargeting funnels and call tracking, our PPC systems deliver measurable results.

For service-based businesses, this means more calls, form fills, and booked jobs within days. For scaling companies, it means predictable lead flow, lower cost-per-acquisition, and consistent ROI. With Underdog Solutions, you’re not just running ads—you’re investing in a proven PPC system that turns ad spend into sustainable growth.

Underdog Clients cut cost-per-lead by
40–60% in the first 90 days.

Average CPL as low as $2.50* on Google Ads.

$1.35M+ in PPC-driven revenue generated across industries.

What Is PPC Advertising

& How Does It Work?

Pay-Per-Click (PPC) advertising is a digital marketing strategy where you only pay when someone clicks your ad. When done correctly, PPC ensures your business appears exactly when potential customers are searching for your services.

At Underdog Solutions, our PPC services  follow a proven process:

Keyword Research – find what your customers are actually searching.

Ad Copywriting – create ads designed to get clicks.

Landing Page Optimization – convert visitors into leads.

Bid & Budget Management – maximize ROI efficiently.

A/B Testing – continuously improve ad performance.

Real-Time Reporting – track results and conversions.

In short, we turn clicks into measurable business growth.

Schedule Your PPC Consultation

Why Raleigh Businesses

Trust Our PPC Team

We’re headquartered in Raleigh, NC, yet we manage PPC campaigns nationwide. Because of our local expertise, we combine precise local targeting with scalable national campaigns that grow with your business.

Regional service companies dominating local Google Ads

Regional businesses tripling bookings in just 90 days

With Underdog Solutions, your PPC campaigns deliver measurable growth wherever your customers are.

Schedule Your PPC Consultation

Grow Faster With

Underdog PPC

When scaling your business online, you need more than clicks, you need a proven PPC strategy that delivers measurable results. At Underdog Solutions, we help service-based businesses in Raleigh, NC dominate local markets and expand nationally with expertly managed Pay-Per-Click (PPC) campaigns.

By hiring Underdog Solutions, you gain a partner who turns ad spend into revenue. We focus on what matters most: qualified leads, phone calls, and conversions that fill your calendar. Because our PPC strategies are tested across industries, service-based companies consistently outperform competitors while lowering cost-per-lead.

With expertise in both local targeting and large-scale campaigns, we position your business to dominate your city and prepare for national visibility. From Google Ads campaigns and conversion-focused landing pages to retargeting funnels and advanced audience targeting, every step of our PPC process drives predictable, scalable growth.

Unlike cookie-cutter agencies, Underdog Solutions builds custom PPC strategies aligned with your business goals and industry. We combine keyword research, smart bidding, ad copywriting, and funnel optimization to ensure your campaigns generate not just clicks, but paying customers across search and display networks.

Transparency and accountability are at the core of our PPC management. You’ll receive clear reports showing exactly how many leads, calls, and conversions your campaigns produce. No fluff, no guesswork, just measurable ROI you can trust.

At Underdog Solutions, we level the playing field for small and mid-sized businesses, helping them compete with and surpass industry giants. When you partner with us, you’re not just hiring a PPC agency, you’re gaining a long-term growth partner invested in your success.

REAL CLIENTS

REAL RESULTS

Underdog Solutions team managing PPC advertising

Reliant Pest Management saw a CPL reduction from $8.50 to $2.43 in the first 30 days & a 729% 30-day roi

covington law saw a cpl reduction from $12.34 to $5.60 in the first 30 days & a 712% increase in leads + 913% roi

PPC agency running targeted ad campaigns
Google Ads PPC campaign dashboard

Pure Air NC's SEO campaign assisted their ppc results, increasing yoy performance by 168% - driving traffic where it matters

"Avauntee was very helpful in getting me on the right course for a new website and SEO for my company. Her integrity is unquestionable...."

AARON

– Owner, Pro Care Texas

THE 3-TYPES OF

PPC WE MASTER

At Underdog Solutions, we don’t just run ads, we engineer PPC campaigns across the most effective platforms to generate qualified leads, booked jobs, and measurable ROI. Our team focuses on the three PPC channels that matter most for service-based businesses ready to grow: Google Ads, Microsoft Ads, and Meta Ads.

Instead of scattering your budget, we concentrate on platforms proven to convert, ensuring every dollar spent drives measurable growth and predictable results.

Ready to see how PPC can deliver results for your business? Book a Free PPC Audit Today

Google Ads Management

As a certified Google Ads partner, we’re experts at turning clicks into conversions. Whether it’s Search, Display, YouTube, Shopping, or Remarketing, we know how to stretch every advertising dollar for maximum return. Our campaigns are built to dominate local searches while scaling regionally and nationally.

Result: Consistently lower cost-per-lead and more qualified traffic right where customers are searching.

Microsoft Ads Management

Microsoft Ads run on Bing, Yahoo, and the Microsoft Audience Network, a goldmine many competitors ignore. This platform reaches audiences not always found on Google, giving your business an extra edge. For the right industries, Microsoft Ads provide lower competition and higher ROI opportunities.

Result: Expanded reach into untapped markets at a fraction of the cost of Google Ads.

Meta Ads (Facebook + Instagram)

With billions of daily users, Facebook and Instagram Ads are essential for connecting with your ideal audience. We use granular targeting, custom audiences, and retargeting funnels to keep your brand in front of the right people at the right time.

Result: More visibility, stronger engagement, and steady leads through precision targeting.

FREQUENTLY ASKED

QUESTIONS

At Underdog Solutions, we know starting a PPC campaign is a big step, and you may have questions about budget, setup, timelines, and results. That’s why we’ve created this FAQ section to answer the most common questions business owners ask when exploring Google Ads, Microsoft Ads, and Meta Ads.

Our goal is to give you clear, simple answers so you understand how our PPC strategies turn ad spend into real leads and revenue. If your question isn’t listed, our team is always here to help you make the best decision for your business growth.

Most clients see results starting at $1,500–$3,000/month in ad spend. Larger budgets allow for scaling across multiple platforms.

Transparent pricing options

that grows with your business

At Underdog Solutions, we don’t believe in one-size-fits-all advertising. Our PPC packages in Raleigh, NC are built to scale,  whether you’re a small business launching your first campaign or a brand expanding across multiple markets. Each plan includes full transparency, conversion tracking, and detailed monthly reporting, so that you always know exactly how your ad spend is performing and what ROI you’re achieving.

Starter

Ideal for small businesses looking to test paid ads.

Email Reporting Monthly

$699/Mo + AD SPEND

  • Google Ads campaign setup (search + display)
  • Up to 2 campaigns / 10 ad groups
  • 10 custom ad creatives with A/B testing
  • Basic keyword research + negative keyword setup
  • Conversion tracking setup (forms + calls)
  • Monthly performance report + recommendations
Get Started With US

Growth

Best for businesses ready to scale lead generation.

Email Reporting Bi-Weekly

$999/Mo + AD SPEND

  • Multi-channel management (Google + Microsoft Ads)
  • Up to 5 campaigns / 25 ad groups
  • Advanced keyword targeting + competitor analysis
  • Dynamic ad creation (search, display, remarketing)
  • Conversion-focused landing page consultation
  • Call tracking + form tracking integrations
  • Bi-weekly reporting & optimization calls
Get Started With US

Domination

Built for companies needing aggressive growth and high-volume lead generation.

Weekly Ads Review & Strategy Session + Email Reporting

$3,999/Mo + AD SPEND

  • Google, Microsoft, and Meta Ads (Facebook/Instagram)
  • Unlimited campaigns + custom audience targeting
  • Conversion Rate Optimization (CRO) strategy included
  • Remarketing + lookalike audience campaigns
  • Advanced bid adjustments + automated rules
  • Custom ad copywriting & design support
  • Reputation & Review Growth System on Multiple Platforms
  • Weekly performance reviews with dedicated strategist
Get Started With US

Enterprise

For enterprise brands ready to dominate across platforms.

Weekly Ads Review & Strategy Session + Email Reporting

$5,999/Mo + AD SPEND

  • Up to 2 Video/Display Commercials Professionally Filmed & Edited for Release
  • Full-funnel ad strategy across Google, Microsoft, Meta, LinkedIn, and more
  • Dedicated account manager + strategy team
  • Unlimited campaigns, ad groups, and creatives
  • Advanced analytics dashboard (real-time ROI visibility)
  • Geo-targeting + multi-location campaigns
  • Combined human & AI-driven bid management + predictive modeling
  • White-glove service with daily optimization + 24/7 monitoring
Get Started With US

REAL REVIEWS.

REAL SMILES.

5.0 Rated

Rated 4.9 out of 5
Avauntee and her team delivered my medical practice a phenomenal website that our staff and clients are very pleased with. Communication with the agency was constant and seamless throughout the entire process. Thank you Underdog Solutions for professional and excellent work!

Abroise Hair Institute

Dr. Ritchie Ambroise

5.0 Rated

Rated 5 out of 5
Avauntee and her team built an amazing website for my new business. Being a non technical person I was over my head completely but she came in and had to phenomenal ideas and built a website that even I can navigate well!! Avauntee was so easy to communicate with and always available for me to make tweaks here and there.

Perform Den

Samantha W.

5.0Rated

Rated 4.8 out of 5
I have used this company several times and I love everything about it! Customer service is top notch and the end product is always top tier!

Keaton-Barrow Realty

Michelle Keaton-Barrow

5.0 Rated

Rated 4.9 out of 5
Underdog Solutions built our entire brand, starting with our logo, Guy the Gorilla & we get compliments at every single move. They created our logo moving boxes truck designs business cards everything. We went from making about $4K a month to a consistent $9K. We were able to get 2 trucks and become solid partners of Uhaul & Freight Delivery with their help. Not sure about the other reviews but all you have to do is look at our stuff to see that their designs are out of the box and make an impact. I recommend Underdog for all things branding and lead gen. They’ve been phenomenal!

Carolina Discount Movers

@carolinadiscountmovers

5.0Rated

Rated 4.8 out of 5

Super fast turn around, very easy to work with, they won’t stop until the customer is satisfied.

The Covington Law

Andrew Covington

5.0 Rated

Rated 5 out of 5
I have been a small business for 6 years trying to figure it out. I was referred to Underdog Solutions and it has been a game changer. It has made business better in so many ways. If I have a problem they have the solution. 10 out of 10 I do recommend. Best investment ever!

Relaxation Realm

Kisha Carney

5.0 Rated

Rated 5 out of 5
Avauntee and her team are amazing to work with! They handled various design projects for my company and achieved greater than expected results.

NC Travel Maniacs

Wendy Clegg

5.0 Rated

Rated 4.9 out of 5
I have been incredibly impressed with the creative design team and their vision for all of my crazy ideas. They always over deliver even when my inability to articulate exactly what it is that I want. Easy to recommend for all of your digital design needs. If you want to be successful, get with Underdog!

Raleigh Podcast Studio

Patrick McNair

5.0 Rated

Rated 5 out of 5
Underdog is great to work with. They are attentive and listen to what you need and deliver what you envision.

Mims Financial Services

Angelite Mims

LEARN FROM OUR

EXPERT PPC TEAM

Follow the Underdog Solutions blog for weekly tips and insights from our PPC strategy experts. Here, you’ll learn about trending industry topics, including branding, digital strategies, social media marketing, and advanced pay-per-click advertising techniques to grow your business.